URBANCLAP KEEPS CUSTOMERS NOTIFIED WITH KARIX SMS

About UrbanClap

UrbanClap is recognized as one the fastest-growing startups in India. They are a mobile marketplace for local services. UrbanClap helps customers hire trusted professionals for all their service needs.

Since its inception in 2014, UrbanClap has connected over 100,000 professionals with over 3 Mn customers in 17 cities.

UrbanClap’s Business Requirement

  • To keep customer updated regarding their bookings
  • To secure customer transactions through additional authentication measures.
  • To run lead generation campaigns that invite new users to visit their site or download their app and to drive existing customers to reuse UrbanClap services.

The Karix Solution

Karix Mobile’s SMS solutions support various use-cases for UrbanClap:

  • Transactional Notification & Alerts: Karix assists UrbanClap to keep their customers updated and informed at every stage of their interaction with their chosen service professional. From availability status, order modifications and order confirmations, customers receive SMS alerts with the relevant information from the Karix SMS platform.

Urbanclap-Karix SMS

  • Authentication: For an e-commerce organization, nothing is more important than customer confidence that their financial information is well secured. Karix delivers this confidence with its One Time Password (OTP) SMS solution. Every OTP message is monitored for delivery. If for some reason the OTP is not delivered, an automated voice call is initiated to deliver the OTP to the customer.
  • Lead Generation: Earlier, Karix also assisted UrbanClap with their Promotional SMS messages aimed at driving more leads and promoting their services. Our SMS analytics tools helped UrbanClap also retarget customers based on their responses driving faster conversions.
  • Micro-Targeting: In order to align messages to specific areas, Karix constructed campaigns where messages could be delivered specifically to chosen Pin Code. This helped UrbanClap micro-target its customers by creating highly localized promotional offers and content.

Scale of Traffic

400000
SMS PROCESSED DAILY
1300000
OTPs PROCESSED MONTHLY

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